When Balance Health Club at Mayfield opened its world-class design set it apart from other facilities in the region and we are often visited by operators hoping to mimic what we have created since we opened in 2005. The facility has won Master Building Awards for architecture and design and recently added value to our submission in the Clubs NSW Awards for Excellence – Winner of Outstanding Environment Sustainability Award.
Now in our forth year of operation we have redeveloped the Balance concept, we‘ve stepped back and revisited what we had to offer our valued members and guests. It‘s always been there — the emphasis on fun, friendship, like-new equipment and services, and all backed by the reliability of the Wests brand — one of the Hunter‘s leading, locally owned and operated companies.
Members of Balance know they have a place where they can challenge themselves and get encouragement from staff and other patrons alike. A place where they can build friendships, join community groups with like minded ideas and all the time enjoying their ‘me’ time as they work towards their established goals.
Since opening in April 2005, Balance Health Club has attracted over 3,000,000 visits. On the first open day Balance attracted more than 350 people, with 70 joining on the spot. We now have an enviable 6,500 membership; members who regularly enjoy the superb facilities and know they are investing their time and money wisely. This is an investment in their futures and we are here for life!
Balance staff are chosen because they are people with the energy, qualifications and attitude and help us to operate this centre at the highest level with Phil Matthews, long time local sporting identity leading the team. Phil is supported by some great managers including Mayfield Coordinator Donna Young and Aquatics Manager Gaylene Lawrence and support staff who are on hand to assist with membership services, group fitness, personal training, aquatics instructions and child minding. And of course operationally by cleaning staff, a fantastic maintenance team and security.
When the Mayfield facilities opened Philip Gardner, CEO of The Wests Group, said Balance was a facility that was another example of Wests’ commitment to investing back into the local community. “As Wests Group membership approaches 98,000, we need to continually reinvent ourselves to stay at the leading edge in facilities and services that members want,” Mr Gardner said.
Since then membership has grown to 104,900 and The Wests Group has added Nelson Bay Diggers, Balance Nelson Bay, onsite accommodation at Mayfield with The Gateway Inn, Newcastle and the Figtree Churrasco Bar & Grill on the penthouse level to a fantastic array of members services.
Need to know more about Balance, our vision for the future or our structure? Email k.simpson@westsnewcastle.com.au.